Website Promotion - 10 Ways to SuccessFortunately there are more ways than one to increase website
traffic. If you don't mind spending a few bucks to attract visitors,
the options obviously increase. But let's examine what you can do
to increase website traffic totally free of cost. It can be done and
here are 10 ways to do it.
10 Effective Website Promotion Techniques
1. Search engine and directory submission: This is the first step
towards effective website promotion. Don't wait for the search
engines to find your site. Go ahead and submit to them voluntarily.
Submitting a sitemap would be better and will encourage the
search engines to examine your site more often. Visits by the
Search Engine Spiders are a key way to increase website traffic.
2. Top search engine ranking: Search engines drive maximum
traffic to websites. Millions of surfers depend on search engines to
locate the information they want. Research proves that people
won't usually go beyond 2-3 results' pages (top 30 results) in their
quest. Now you know the importance of gaining a top listing.
3. Listing in the top directories: Don't ignore directory listings for
your website; they get you about 10% of the traffic. You can really
increase website promotion through the directories. The directories
have human edited listings, and are more reliable and relevant.
Don't ignore Open Directory Projects, such as DMOZ.
4. Build link popularity: Top search engines count inbound links
when ranking your website. Look for free link exchange programs.
You can increase website traffic by including relevant links to your
site. Some website owners use free blogs as lead generation
tools. These things definitely help in your website promotion
efforts. They are also a direct means to increase website traffic for
free! Free classified ads that allow links to your URL are also good
ways to increase website traffic.
5. Article marketing as traffic drivers: A relatively new but powerful
website promotion tool and excellent website traffic booster.
Publish articles on Ezine and Article Directories. Articles create
interest in your website as you are seen as an expert. Having
your URL and anchor text listed increases your number of relevant
6. Use forums: Forums are a good way to boost your website
promotion campaign as they are opinion builders. Join discussions
and include your website URL.
7. Sign-up visitors for newsletters: Signing up new visitors is a
great way to increase website traffic. The more the subscribers
you have, the more revisits you will get. Use links to various
products and pages throughout the newsletter.
8. Increase organic and direct traffic: Give your visitors reasons for
them to return to your site. Use ideas like autoresponder courses,
etc. Organic increase of your website's popularity means retaining
your audience while you ramp up your website promotion tactics.
9. Hire a professional to design your website: Good website design
goes a long way toward retaining your visitors and increasing new
visits to your site. A professional web designer knows that pages
that are very long and require lots of scrolling down risk
abandonment without getting read. A professional website design
job will go a long way in retaining your visitors, drawing new ones
and is an excellent website promotion tool. A professional web
designer can give your site just the right mix of graphics and text.
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